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Arup Business Development Manager
Arup
Marketing Consultant Expert
Drive Leads and Sales with Us
+1 914 979 2508
+1 914 979 2508
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India’s Leading Aquarium Shop

India’s Leading Aquarium Shop

Bunnycart is India’s Premier Online Fish-keeping Shop, Dedicated to Supplying Hobbyists With the Best Aquaria Resources on the Market. With Over a Decade of Experience and Unparalleled Know-how in Cultivating Aquatic Plants, They’ve Become the Country’s Leading Provider of These Species. Paired With Competitive Pricing and an Unyielding Quest for Quality Control, They Proudly Offer Healthy Aquarium Plants, Substrate, Decorations, Pumps, Filters—you Name It. They Even Provide High-grade Fish Food Throughout India (With Select Cities Offering Dependable Delivery of Live Fish!) Before Making Sure Each Shipment is Carefully Packed for Iffy Transportation.

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Project Requirements

1. Theme Migration from Magento 1 to Magento 2

Our Initial Task Was to Migrate the Existing Website’s Theme and Design Elements From Magento 1 to Magento 2. This Involved Transferring the Theme, Layout, and Other Customizations, Ensuring That All Settings Were Optimized for Scalability and Speed. The Project Was Successful – Our Client Now Has a Functional Magento 2 Website That is Faster and More Reliable!

2. WordPress Blog Integration

Integrating a WordPress Blog Into an Existing Magento 2 Website is the Second Step in This Project. This Will Allow for Publishing of Educational or News-oriented Articles and Other Relevant Content, Expanding the Scope of Information Provided by the Website. This Added Functionality Can Provide Additional Value to the Customer Base.

3. Affiliate Program

The Third Requirement of Our Client Was That They Wished to Establish an Affiliate Program for the Website. An Affiliate Program Usually Works by Connecting the Website With Other Websites, Bloggers, and Influencers Who Act as Promoters. Through Our Affiliate Program Integration, the Promoters Can Now Share Their Unique Affiliate Links and Earn a Commission on Each Sale They Generate Through Their Link. This is a Great Way to Access New Customers and Increase Sales Opportunities.

4. One-Step Checkout

To Ensure a Smooth User Experience, Our Fourth Step Was to Implement a One-step Checkout Process on Our Client’s Website. This Streamlined Process Reduced the Client’ S Cart Abandonment and Encouraged Conversions While Providing Customers With an Easy Way to Check Out.

5. Google Sheet Export

Sixth Requirement is to Provide the Ability to Export Orders Data to a Google Sheet. This Will Enable the Website Owner to Track and Analyze Sales Data More Efficiently, Including Sales by Product, Customer, and Order Date.

6. Responsive Website

The Last but Not the Least Project Requirement Was to Ensure Responsiveness So That the Website Can Be Viewed on Any Device, Whether It’s a Laptop, Tablet or Mobile Phone. This Feature Improved the Website’s User Experience and Increased Accessibility for a Wider Range of Users.

bunny cart Goal

Goal

The Goal for Bunnycart’s B2B Website Was to Improve the User Experience and Increase Efficiency for Our Customers. To Achieve This, We Migrated Their Website From Magneto 1 to Magento 2, Added WordPress Blog Integration, Provided Them With Google Sheet Export Functions and Got an Affiliate Program. These Improvements Helped the Customers Quickly Find the Accessory They Needed, Easily Complete Their Orders, and Track Their Shipments. By Providing a Seamless Online Experience, We Were Able to Increase Customer Satisfaction and Loyalty, Leading to Improved Sales and Revenue for Our Business.

Bunny Cart Goal

Goal

The Goal for Bunnycart’s B2B Website Was to Improve the User Experience and Increase Efficiency for Our Customers. To Achieve This, We Migrated Their Website From Magneto 1 to Magento 2, Added WordPress Blog Integration, Provided Them With Google Sheet Export Functions and Got an Affiliate Program. These Improvements Helped the Customers Quickly Find the Accessory They Needed, Easily Complete Their Orders, and Track Their Shipments. By Providing a Seamless Online Experience, We Were Able to Increase Customer Satisfaction and Loyalty, Leading to Improved Sales and Revenue for Our Business.

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Our Solution

For the Bunnycart, Our Team Was Tasked With Updating the Client’s Outdated Website. The Website Was Running on an Old Version of Magento That Lacked Important Security Upgrades, and the Ui Design Was Not User-friendly. Our Solution Was to Upgrade the Website From Magento 2.3.4 to the More Secure Version of Magento 2.4.4, Redesign the Theme, and Implement a New Look and Feel With an Optimized Theme. To Execute the Project, We Utilized the Jira Project Management Tool and Planned Sprints, While Developing in the Adobe Commerce Environments. We Also Managed the Bitbucket Repositories to Ensure Smooth Collaboration and Efficient Code Management.

Our Impact

+122%
Online Products Sold
+86%
Online refill Count
+122%
Online Products revenue
+86%
Online refill Customers

Technical Bits

  • Export Schedules of Orders with Filters
  • External Blog Integration
  • Order Assignments Based on Suppliers
Bunny Cart Details

Technology Stack

Management Tool

jirasoftware

Platforms

jirasoftware

Quality of Deliverable

adobe

Team Who Served

Project Manager

Project Manager

Business Analyst

Business Analyst

Designer

Designer

Project Manager

QA Engineer

Backend Developers

Backend Developers

Frontend Developers

Frontend Developers

Team Who Served

Project Manager

Project Manager

Business Analyst

Business Analyst

Designer

Designer

Project Manager

QA Engineer

Backend Developers

Backend Developers

Frontend Developers

Frontend Developers

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