Raising the Bar for Quality Dairy Products

The A2 Milk Company is a New Zealand Based Dairy Company That Has Gained Recognition Worldwide for Their Unique Approach to Milk. They Have a Deep Understanding of the A2 Protein Type, Which Makes Their Milk Different From Traditional Cow’s Milk. The Company Was Founded on the Belief That Not All Milk is the Same, and They Have Worked Alongside Scientists From Around the World to Pioneer the Scientific Understanding of the Unique Benefits of A2 Protein Type. Their Mission is to Enrich People’s Lives Through the Wonder of Nature and to Deliver the Naturally Occurring A2 Milk® Difference to the World.

Project Requirements

1. Product Customization

A2 Milk Company Wanted to Offer Its Customers the Ability to Customize Their Milk Products Based on Their Preferences. This Involved Options for Selecting the Fat Content, Quantity, Packaging, and Delivery Schedule.

2. Category Customization

A2 Milk Company Required Customization Options for Product Categories to Make It Easier for Customers to Find the Products They Need. Our Team Implemented Custom Category Filters, Allowing Customers to Sort and Search for Products Based on Their Specific Preferences.

3. Cart Customization

To Provide a Seamless User Experience, A2 Milk Company Requested Customization of the Shopping Cart. We Added Custom Features Such as Product Images, Cart Limitations, Detailed Product Information, and the Ability to Adjust Quantities and Remove Products From the Cart.

4. One Step Checkout

A2 Milk Company Requested a Streamlined and Simplified Checkout Process. We Customized the Checkout Page, Including the Registration Process, to Ensure That Customers Could Complete Their Purchases With Ease. The One-step Checkout Process Required Registration, but It Allowed Customers to Save Their Preferences and Repeat Purchases in the Future.

5. Third-Party Shipping API Integration

A2 Milk Company Needed a Shipping Integration With a Third-party API to Provide Real-time Shipping Quotes and Tracking Information to Customers. Our Team Integrated the API, Allowing Customers to Choose Their Preferred Shipping Method and Receive Accurate Shipping Information During Checkout.

6. Mobile-Optimized Website

To Cater to the Growing Number of Mobile Users, A2 Milk Company Requested a Mobile-optimized Website. Our Team Optimized the Website’s Design, Layout, and Navigation for Mobile Devices, Making It Easier for Customers to Browse and Purchase Products on Their Smartphones and Tablets.

Goal

The Goal for All Parts’ B2B Website Was to Improve the User Experience and Increase Efficiency for Our Customers. To Achieve This, We Implemented an Advanced Search Function, One-step Checkout Exit, Customized Ship Station Solution, Fullstory Implementation, and Mobile Design Optimization. These Improvements Helped Our Customers Quickly Find the Parts They Needed, Easily Complete Their Orders, and Track Their Shipments. By Providing a Seamless Online Experience, We Were Able to Increase Customer Satisfaction and Loyalty, Leading to Improved Sales and Revenue for Our Business.

Goal

The Goal for All Parts’ B2B Website Was to Improve the User Experience and Increase Efficiency for Our Customers. To Achieve This, We Implemented an Advanced Search Function, One-step Checkout Exit, Customized Ship Station Solution, Fullstory Implementation, and Mobile Design Optimization. These Improvements Helped Our Customers Quickly Find the Parts They Needed, Easily Complete Their Orders, and Track Their Shipments. By Providing a Seamless Online Experience, We Were Able to Increase Customer Satisfaction and Loyalty, Leading to Improved Sales and Revenue for Our Business.

Our Solution

For the A2 Milk Company Case Study, Our Team Was Tasked With Enhancing Their Existing Website, Which Had Outdated Technology and an Unsatisfactory UI Design. The Website Was Running on an Older Version of Magento That Lacked Important Security Updates. Our Solution Was to Upgrade the Website to Magento 2.4.4, Which Was More Secure and Provided a Better User Experience. We Also Redesigned the Theme to Give the Website a New and Optimized Look and Feel.

To Execute the Project, We Utilized the Jira Project Management Tool to Plan Sprints and Develop in the Adobe Commerce Environments. We Also Managed the Bitbucket Repositories to Ensure Smooth Collaboration and Efficient Code Management.

By Upgrading the Website and Redesigning the Theme, We Were Able to Provide A2 Milk Company With an Improved Online Presence, a More Secure Website, and a Better User Experience for Their Customers. The Updated Website is Now Mobile-optimized and Features Product Customization Options, Category Customization, Cart Customization, a Streamlined One-step Checkout Process, and Third-party Shipping API Integration. Overall, Our Solutions Helped A2 Milk Company Enhance Their Online Presence and Increase Sales.